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Turning Leads Into Customers With Mobile Marketing Automation

Turning Leads Into Customers With Mobile Marketing Automation

Mobile marketing can help bring new customers into your business by engaging shoppers at just the right time. By automating some or all of your mobile marketing efforts, you can save time and ensure that every customer receives the marketing messages most suited to their current situation. What is Mobile Marketing Automation? Mobile marketing automation (MMA— and not to be confused with the Mobile Marketing Association or Mixed Martial Arts) is the process of using tools and software to ...

9 Things Your Customer Service Reps Shouldn't Say

9 Things Your Customer Service Reps Shouldn't Say
We love showing small business owners and startup teams how to improve their internal and external performance. When it comes to digital marketing, spend time combing through online and offline resources. Challenge yourself to learn more, so you can then experience better results. Although mobile marketing is usually one of our common discussion points, today we wanted to investigate the basic do’s and don’t’s of customer service and support. Our team recently came across this infographic ...

7 Mobile Marketing Examples Retailers Should Mimic

7 Mobile Marketing Examples Retailers Should Mimic

Consumers are continuing to adopt new ways to communicate with businesses and brands from their mobile phones, yet most independent retailers are missing the opportunities that text messaging offers. A study from Salesforce showed that 70% of marketers place mobile marketing at the core of their business and 86% of senior level marketers state that it’s a very important part of the customer journey. If consumers continue to engage with your independent retail location via their mobile ...

Stop Guessing: Here's A Mobile Marketing Engagement Strategy That Works

Stop Guessing: Here's A Mobile Marketing Engagement Strategy That Works

Everyone will make it sound so easy. Build a database, send a few messages each month to your mobile database and the sales will come. In reality, it’s not that easy. And like with anything else, you need to spend some time learning how to do it properly. I assure you it’s possible. In my latest podcast interview, we learned how Pete’s Ace Hardware used time sensitive offers, and tips to frequently engage it’s subscribers and drive them to take action. Their challenge was ...

5 Reasons Your Business Should Use Mobile Messaging and Marketing Automation

5 Reasons Your Business Should Use Mobile Messaging and Marketing Automation

If you're considering using mobile messaging to actively engage your customers you're in the right place. Did you know that $698 billion of in-store retail sales are influenced by mobile? If you look at some of the top retail brands using mobile, you'll notice that many of them use mobile messaging as a key part of their communication strategy. What is mobile messaging? Mobile messaging can include SMS (text) messaging, MMS (multimedia messaging), push notifications and even mobile ...

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